US SMBs Turn to AI for Global Growth: ASUS 2025 Report
FREMONT, Calif., Sept. 3, 2025 /PRNewswire/ — New research from ASUS reveals how small and midsize businesses (SMBs) in the US are strategically adopting artificial intelligence (AI) to fuel global expansion. The ASUS 2025 Future of SMB Report highlights the balance SMBs are striking between growth opportunities and risk management.
Key Findings
- Over half (56.9%) of US SMBs are actively adopting AI and advanced technologies to simplify cross-border complexities.
- Three in four (74.5%) believe global connectivity is essential for audience expansion and business growth.
- 62.8% prioritize long-term partnerships over new vendor engagements.
- Only 19.6% are willing to take substantial risks in global expansion, preferring sustainable growth supported by technology.
AI as a Strategic Growth Driver
The report shows that US SMBs are increasingly relying on AI-driven analytics, predictive modeling, and intelligent forecasting to navigate cultural, logistical, and linguistic challenges. These technologies help businesses scale sustainably while minimizing risks during international expansion.
Shifting Partnership Strategies
Another highlight from the ASUS report is the shift in SMB relationship strategies. 62.8% of SMBs prioritize building stable, long-term partnerships over pursuing short-term vendor deals. This shift underlines the growing importance of resilience and trust in international scaling.
“Today’s SMBs understand that sustainable global growth requires tools that simplify complexity. ASUS provides practical AI solutions that directly support SMBs by enhancing productivity, streamlining cross-border collaboration, and enabling confident, secure expansion.”
Benjamin Yeh, President, ASUS Computer International
ASUS Solutions Empowering SMBs
ASUS’s business tools deliver measurable benefits, such as simplifying multilingual communication, accelerating international projects, and improving security for remote teams. For example, the ASUS ExpertBook Series offers AI-powered features like live-translated subtitles and automated meeting summaries — helping SMBs overcome language barriers and align global teams efficiently.
To learn more about how ASUS can support global SMB growth, visit the ASUS Business website or contact your local ASUS representative.
About ASUS
ASUS is a global technology leader known for delivering innovative devices, components, and solutions. With more than 5,000 R&D experts, ASUS continues to reimagine technology to enhance people’s lives. Recognized on Fortune’s World’s Most Admired Companies list, ASUS is also committed to sustainability and building a net-zero enterprise.
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